Which of the Following Statements About Marketing Does the Text

question 223

Multiple Choice

Which of the following statements about marketing does the text make?

• A) Micro-marketing never costs too much.
• B) Macro-marketing does not cost too much.
• C) Marketing is not needed in all modern economies.
• D) Micro-marketing always costs too much.
• E) Macro-marketing does cost too much.

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Definitions:

Fear

An emotional response to a perceived threat, which can be real or imagined, and impacts both individuals and groups.

Motivates

drives individuals or groups to act in a certain way or to pursue specific goals, often by providing incentives or reasons.

Hygiene Factors

Elements related to job satisfaction which, if absent, can lead to dissatisfaction but do not necessarily motivate employees if present, such as company policies and working conditions.

Herzberg's Motivation-Hygiene Theory

A theory suggesting that job satisfaction and dissatisfaction arise from different sets of factors, where motivation factors increase satisfaction and hygiene factors prevent dissatisfaction.