A Marketing Audit Is a Systematic, Critical, and Unbiased Review

question 45

True/False

A marketing audit is a systematic, critical, and unbiased review and appraisal of the basic objectives and policies of the marketing function.

---

Definitions:

Homophobia

The fear, hatred, discomfort with, or mistrust of people who are gay, lesbian, bisexual, or transgender.

Group Marriages

A type of marriage in which more than two people form a familial unit, sharing responsibilities, duties, and intimate relations.

Biphobic Marginalization

The exclusion or discrimination against individuals who are bisexual, stemming from stereotypes or negative attitudes towards bisexuality.

Asexuality

An absence of sexual desire.