Which of the Following Statements Best Explains the "Iceberg Principle

question 58

Multiple Choice

Which of the following statements best explains the "iceberg principle"?

• A) Several salespeople in a sales force usually meet their quotas while many others don't.
• B) Many salespeople don't make their quotas because they only try to sell to large customers.
• C) Most consumer decisions are at the 90 percent pre-conscious level.
• D) Ten percent of a firm's customers usually account for 90 percent of its sales.
• E) Good performance in some areas may hide poor performance in other areas if only averages are evaluated.

---

Definitions:

Physical Stimulation

Any external or internal stimulus that elicits a sensory or physiological response in the body.

Sensation

The method through which sensory receptors and the nervous system detect and depict energies from stimuli in our surroundings.

ESP Effects

Refers to supposed "extrasensory perception" phenomena where individuals claim to have abilities beyond the known human senses, such as telepathy or clairvoyance.

Ganzfeld Procedure

A technique used in parapsychology which aims to induce a sensory-deprived environment to test for extrasensory perception.