Reminder Ads Come Under Which Stage of the Adoption Process

question 188

Multiple Choice

Reminder ads come under which stage of the adoption process in advertising?

• A) Awareness
• B) Interest
• C) Evaluation and trial
• D) Confirmation
• E) Decision

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Definitions:

Norepinephrine

A neurotransmitter and hormone involved in the body's response to stress, increasing heart rate and blood pressure, among other functions.

External Attributions

The process of attributing the cause of behavior to situational or external factors rather than to internal characteristics.

Self-Blaming Attributions

The tendency to attribute personal failures or negative events to one's own deficiencies or actions.

Bipolar Disorder

A psychological ailment characterized by intense variations in mood, alternating between high phases of mania or hypomania and low phases of depression.