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The Most Important Reason to Use Indirect Channels Is If

question 132

True/False

The most important reason to use indirect channels is if intermediaries can help serve customers better and at lower cost.


Definitions:

Hypothesis

A proposed explanation for a phenomenon, based on limited evidence as a starting point for further investigation.

Prototype

An original model or preliminary version from which other forms are developed or copied.

Normative

Relating to principles or rules of what is considered right and wrong, often used in economics to express subjective or value-based judgments.

Other Things Equal

A principle in economic models known as ceteris paribus, which means holding all other variables constant to isolate the effect of one variable.

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