When Studying Consumer Needs, a Marketer Should

question 177

Multiple Choice

When studying consumer needs, a marketer should:

• A) know that a product may be a want or a need depending on what the consumer has learned during his/her life.
• B) try to understand how the marketing mix can satisfy a set of needs, rather than only one.
• C) realize that he or she cannot create needs, merely identify them.
• D) all of the above.
• E) none of the above.

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Definitions:

Financing Statement

A document filed to give public notice of a secured party's interest in the debtor's personal property, usually in connection with securing a loan.

Five-Year Period

A fixed duration of time equaling five years, often used in contracts, legal agreements, or statutes of limitations.

Perfection

In the context of secured transactions, the legal process by which a secured party establishes the priority of its security interest against third parties.

Financing Statement

A document filed to give public notice of a secured creditor's interest in the property of a debtor, usually used in securing personal property transactions.