When Consumers Screen Out or Modify Ideas, Messages, and Information

question 275

Multiple Choice

When consumers screen out or modify ideas, messages, and information that conflict with previously learned attitudes and beliefs, this is called:

• A) cognitive perception.
• B) selective perception.
• C) selective retention.
• D) conscious perception.
• E) selective exposure.

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Definitions:

Directive Relationships

Relationships characterized by one party giving instructions or directions to another within an organizational hierarchy.

Command-and-control

A management style characterized by hierarchical authority, strict discipline, and a focus on compliance and order.

Self-directed

Relating to individuals who are able to guide, manage, and assess their own learning and work without constant supervision.

Reasonable Freedom

A concept referring to the amount of autonomy and liberty considered fair or adequate in a given context, allowing individuals or groups to make choices within certain boundaries.