The "Universal Functions of Marketing

question 238

Multiple Choice

The "universal functions of marketing":

• A) are usually performed in the same way and by the same types of institutions in all MACRO-marketing systems.
• B) can sometimes be eliminated--in very efficient macro-marketing systems.
• C) must be performed in both market-directed and command economies.
• D) must all be performed by every firm from a MICRO view.
• E) All of the above are true.

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