Which of the Following Statements About Customer Value Is True

question 341

Multiple Choice

Which of the following statements about customer value is True?

• A) Building relationships with customers means providing customer value before, but not after the purchase of a product or service.
• B) Retaining current customers is usually less costly than taking customers away from a competitor.
• C) A firm's advertising department cannot be expected to develop ads to convince a customer to buy from the firm more than once.
• D) People in the organization who are not in the sales or customer service areas should never be called upon to help resolve a customer's problem.
• E) None of the above.

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Definitions:

Optical Isolator

A device that uses light to transfer an electrical signal between elements of a system while keeping them electrically isolated.

Electrical Noise Interference

Unwanted disturbances superimposed on a useful signal that degrade the quality of signal transmission or processing.

Logic Circuits

Electronic circuits that employ logic gates to perform specific logical operations, resulting in binary output based on one or more binary inputs.