Trying to Get the "Cream" of a Market (I

question 98

Multiple Choice

Trying to get the "cream" of a market (i.e., the top of a demand curve) at a high price before aiming at the more price-sensitive customers is consistent with a(an) :

• A) flexible-price policy.
• B) sales-oriented pricing policy.
• C) skimming pricing policy.
• D) introductory price dealing policy.
• E) penetration pricing policy.

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