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A major advantage of mass selling is that the source-the seller-can get immediate feedback from the receiver.
Q14: One reason manufacturers' sales branches handle over
Q53: Cash-and-carry wholesalers are more common in underdeveloped
Q65: A potential customer watches a TV ad
Q77: The best way to reach INNOVATORS is
Q132: Using multiple interviews and background checks to
Q152: A wholesaler's order-getting salespeople are likely to
Q175: "Retailing" covers all the activities involved in
Q198: Kelly Stich, marketing manager for Yummy Ice
Q209: Convenience food stores now compete with supermarkets,
Q310: Retailers who carry any product line that