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Customers Evaluate Both the Message and the Source of the Message

question 71

True/False

Customers evaluate both the message and the source of the message only in terms of credibility.


Definitions:

Irrelevant Detail

Information within a text that is not pertinent or related to the main subject or argument.

Topic Sentence

A sentence conveying the central concept within the paragraph it appears.

Misspelled Words

Words that are incorrectly written, deviating from their correct or accepted standard spellings.

Misspelled Words

Words that are not spelled correctly according to the standard rules of the language.

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