"Personal Selling

question 280

Multiple Choice

"Personal selling:"

• A) involves direct spoken communication between sellers and potential customers.
• B) costs less than advertising for reaching a large, widespread market.
• C) tries to communicate with many customers at the same time.
• D) refers to "promoting" at trade shows, demonstrations, and contests.
• E) All of these alternatives for "personal selling" are correct.

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Definitions:

Toxic Leaders

Leaders who have a detrimental impact on their followers or organization due to destructive, abusive, or unethical behavior.

Leader-Centric Orientation

A leadership approach that focuses on the leader as the central figure of the decision-making process and the primary source of influence.

Toxic Leaders

Individuals in leadership positions who exhibit destructive behaviors, negatively affecting their followers' well-being and the organization's climate.

Sense of Community

The feeling of belonging and mutual support shared by members within a group or society.