Examlex
Which of the following is NOT relevant regarding why some consumers prefer one retailer over another?
Achievement Orientation
is a motivational state that drives individuals to pursue and attain goals or standards of excellence.
Assertiveness
A communication style and behavior characterized by confidence and directness, allowing an individual to express thoughts and desires openly while respecting others.
Materialism
A philosophical stance that all phenomena, including mental phenomena and consciousness, are the result of material interactions.
Moral Intensity
The degree to which an issue demands the application of ethical principles.
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