Which of the Following Statements About Place Is True

question 24

Multiple Choice

Which of the following statements about Place is true?

• A) Most consumer products and most business products are sold to intermediaries who then sell them to final customers.
• B) Place decisions are usually harder to change than other marketing mix decisions.
• C) There is always one Place arrangement that is "best" for a product.
• D) A series of individuals who aid in the flow of goods and services from producer to final customer is called a distribution network.
• E) None of these statements about Place is true.

---

Definitions:

Risk Free Rate

The theoretical return on an investment with zero risk, often represented by government bonds or treasury bills of a stable country.

Standard Deviation

A statistical measurement that sheds light on the dispersion or spread of a set of numbers or data points around the mean value.

Diversifiable Risk

A type of investment risk that can be reduced or eliminated through portfolio diversification, as opposed to systemic risk which affects all investments.

Systematic Risk

The inherent risk that affects the entire market or a certain segment of the market, often influenced by factors like political, economic, and interest rate changes that cannot be mitigated through diversification.