Which of the Following Statements About Direct Channel Systems Is

question 56

Multiple Choice

Which of the following statements about direct channel systems is FALSE?

• A) There is no reliance on independent intermediaries whose objectives may be different from the producer's objectives.
• B) Suitable intermediaries are always available even when they're needed at the last minute.
• C) The producer can be more aware of changes in customer attitudes.
• D) Direct channels are more typical with business products than with consumer products.
• E) None of these statements about direct channel systems is FALSE.

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Definitions:

Bogged Down

Hindered or slowed down by difficulties; stuck or immobilized by complications or complexity.

Details

Specific or minor pieces of information that collectively form a comprehensive picture of a situation, object, or plan.

Generic Competitive Strategies

Framework described by Michael Porter that outlines three potential strategies for achieving competitive advantage: cost leadership, differentiation, and focus.

Competitive Environment

The dynamic external system in which businesses compete with each other for customers, resources, and market share.