Reference Group Influence Is Likely to Have the Strongest Effect

question 298

Multiple Choice

Reference group influence is likely to have the strongest effect on the particular BRAND of ______________ purchased.

• A) dishwasher detergent
• B) frozen peas
• C) batteries
• D) watch
• E) Reference group influence would be about the same for each of these products.

---

Definitions:

Adrenal Insufficiency

A condition where the adrenal glands produce insufficient amounts of certain hormones, including cortisol and sometimes aldosterone.

Bolus Dose

A large dose of a substance given by injection into a vein over a short period of time.