____ Dimensions Actually Affect the Customer's Purchase of a Specific

question 204

Multiple Choice

____ dimensions actually affect the customer's purchase of a specific product or brand in a product-market.

• A) Behavioral
• B) Demographic
• C) Determining
• D) Qualifying
• E) Geographic

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Definitions:

Entrepreneur

A person who establishes and manages one or more businesses, accepting higher than usual financial risks in the process.

Executive Education Programs

Specialized training courses designed to enhance the knowledge and skills of business leaders and managers.

College Extension Departments

Units within colleges or universities that offer courses and educational programs to non-traditional students, such as working adults and community members.

Entrepreneurs

Individuals who initiate, manage, and assume the risks of a business venture in the hope of making a profit.