Which of the Following Demonstrates How the Technological Environment Is

question 19

Multiple Choice

Which of the following demonstrates how the technological environment is changing the way marketers promote products?

• A) Marketing aimed at youth is increasingly regulated by governments.
• B) Search engines match consumer searches with relevant banner ads.
• C) Marketers make routine claims that products are eco-friendly.
• D) Manufacturers partner with local retailers to buy ads that feature both firms.
• E) New laws regulate consumer privacy.

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Definitions:

μ

The symbol for the mean or average of a set of data points in statistics.

Population Standard Deviation

A measure of the dispersion of a set of data points in a population away from its mean.

Sample Mean

The average of a set of values from a sample of a population, used to estimate the population mean.

Sample Standard Deviation

A measure of dispersion that indicates how much the values in a sample deviate from the sample mean.