Coca-Cola Is Taking Advantage of the New Willingness of Chinese

question 163

Multiple Choice

Coca-Cola is taking advantage of the new willingness of Chinese leaders to engage in international trade by marketing its soft drinks in China. What type of opportunity is Coke pursuing?

• A) Market development
• B) Diversification
• C) Product development
• D) Market penetration

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Definitions:

Tariffs

Taxes on imported goods, implemented by a government to protect domestic industries from foreign competition or to generate revenue.

Textiles

Materials made from fibers, filaments, threads, or yarns, suitable for use in the production of fabrics and other goods.

Price Of Labor

Refers to the wage rate, or the amount of compensation workers receive in exchange for their labor.

Sri Lanka

An island country in South Asia, located in the Indian Ocean southwest of the Bay of Bengal and southeast of the Arabian Sea.