Examlex
The three basic ideas included in the definition of the marketing concept are: customer satisfaction, a total company effort, and sales as an objective.
Funding of R&D
The financial investment allocated towards research and development activities in order to innovate, enhance product quality, or create new products.
Established Corporations
Large, well-known companies that have been in existence for a considerable amount of time, typically characterized by strong brand recognition and financial stability.
Expected Rate of Return
The profitability anticipated on an investment over a given period, often expressed as a percentage.
Imitation
The action of using someone or something as a model and replicating their behavior, actions, or processes.
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