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The Four Elements of Comparison Used in the Sales Comparison

question 3

True/False

The four elements of comparison used in the sales comparison approach include the terms and time of sale, as well as location and physical elements about the property.


Definitions:

Growth Strategy

A growth strategy is a plan of action designed to increase the size and scope of a business, by expanding its market reach, product portfolio, or operations.

Market Penetration

A measure of the extent to which a product or service is recognized and purchased by customers within a specific market.

Product Development

The creation of new or improved products or services to meet market demands, involving design, development, and marketing stages.

Strategic Decision

A significant choice made by top management that influences the direction and performance of an organization.

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