A Researcher May Choose to Use a Focus Group Instead

question 37

Multiple Choice

A researcher may choose to use a focus group instead of one-to-one interviews in order to:

• A) encourage free expression of views of the participants.
• B) increase conformity and consistency of participants' responses.
• C) reduce the time needed to collect data.
• D) allow more time for lengthy and complete responses.

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Definitions:

Cost Classifications

This refers to the categorization of costs based on their nature, behavior, or decision-making needs, such as fixed vs. variable costs, direct vs. indirect costs, or product vs. period costs.

Sales Commission

A form of payment to a salesperson for selling a product or service, typically a percentage of the sale amount.

Product Cost

The total cost incurred to create a product, encompassing direct materials, direct labor, and overhead costs.

Straight-Line Depreciation

A method of calculating the depreciation of an asset where the cost is evenly spread over its useful life.