Describe the Broad Categories of Unobtrusive Observations Identified by Eugene

question 33

Essay

Describe the broad categories of unobtrusive observations identified by Eugene J. Webb and his colleagues.

---

Definitions:

Bundling

The practice of selling multiple products or services together as a combined package, often at a discounted price.

Cross-selling

The strategy of selling additional products or services to an existing customer based on their previous purchases.

Downselling

A sales strategy where a seller offers a more affordable or lesser alternative to a product the customer initially showed interest in.

Upselling

A sales technique where a seller induces the customer to purchase more expensive items or add-ons for an upgrade.