New Service Development with Tangible Products Ensures

question 55

Multiple Choice

New service development with tangible products ensures:

• A)that the service can be separated from the producer.
• B)that the market is not segmented.
• C)that the practice of targeted marketing is discounted.
• D)that there are no alternate means for distributing a service.

---

Definitions:

Habituation

The psychological process of gradually becoming accustomed to a stimulus after repeated exposure, leading to a decrease in response.

Classical Conditioning

A learning process in which an innate response to a potent stimulus comes to be elicited in response to a previously neutral stimulus.

Operant Conditioning

A method of learning that employs rewards and punishments for behavior, where an association is made between a behavior and a consequence for that behavior.

Gestation

The period of development from the fertilization of an ovum until birth in pregnant mammals, including humans.