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Kenny and Tessa Are Planning to Go on Vacation

question 10

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Kenny and Tessa are planning to go on vacation.They learn that Dreamz Travel,a travel agency,is offering a special package that includes travel,lodging,and entertainment at a much lower price than the couple would have to pay for all of them separately.Which of the following pricing strategies is Dreamz Travel using in this scenario?


Definitions:

Resale Price Maintenance

A practice where manufacturers or suppliers dictate the minimum price at which retailers can sell their products, often scrutinized under competition laws.

Refusal to Supply

An act whereby a business decides not to sell or provide goods or services to another business or individual.

Competition Act

Legislation aimed at promoting fair competition in the market by regulating anti-competitive practices.

Bait-and-Switch

A deceptive marketing practice where customers are lured by an advertised deal that is too good to refuse and then are pressured into purchasing a more expensive item or service.

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