Examlex
Which of the following is an example of a sales promotional tool aimed at final consumers or users?
Micro-Macro Levels
A distinction in sociology between individual (micro) behaviors and broader social processes and structures (macro).
Normative Orientations
The attitudes, beliefs, and values that inform how individuals ought to behave in social contexts, often guiding moral or ethical decisions.
Differentiation
The process of becoming or making something different, in sociology, it refers to the development of increasingly specialized roles and institutions within a society.
Peter Blau's Exchange Theory
A sociological perspective that views social interactions as transactions in which individuals seek to maximize their rewards and minimize their costs.
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