In the Context of the Adopter Categories of Product Diffusion,the

question 4

Multiple Choice

In the context of the adopter categories of product diffusion,the biggest category of buyers is divided into two groups called the:

• A)innovators and the laggards.
• B)laggards and the early adopters.
• C)early majority and the late majority.
• D)early majority and the innovators.

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Definitions:

Development Strategy

A plan or course of action designed to achieve long-term growth, improvement, or expansion in a particular area or domain.

Preexisting Information

Information that was already available or known before the current context or situation.

Prior Knowledge

The information gained from a combination of life and work experience.

Building Opportunities

The process of creating or identifying scenarios that allow for growth, development, or progress in various contexts.