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Indie Frost is a website that sells snowboarding gear.A common strategy the website employs is to offer a high discount on one of its products for a short period of time.The website has found this strategy to have a high success rate since consumers tend to buy the product impulsively due to its low cost.The nature of the website and its marketing strategy suggests that Indie Frost targets the _____ of the VALS™ framework.
Childhood Experiences
Events, interactions, and relationships during early years of life that significantly influence one's development and personality.
Individual Psychology
A psychological theory and therapy approach focusing on the uniqueness of each person and the importance of social context in personality development, introduced by Alfred Adler.
Depth Psychology
A branch of psychology that focuses on the unconscious mind, and how deep-seated thoughts and feelings can influence behavior and personality.
Gestalt Psychology
A psychological approach that emphasizes the human mind's tendency to perceive patterns and wholes in sensory information rather than just individual components.
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