Which of the Following Statements Is True of a Positioning

question 10

Multiple Choice

Which of the following statements is true of a positioning map?

• A)It is a mathematical estimate of the rate at which new products will have to be developed to maintain control over the market share.
• B)It is a written document outlining the marketing research study that was undertaken before the launch of a new product.
• C)It is a type of documentation used by the U.S.Department of Commerce to create a geodemographic model of the nation.
• D)It is a visual description of customers' perceptions of competitive products,brands,or models.

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Definitions:

Mortgage

A legal agreement by which a bank, lending institution, etc., lends money at interest in exchange for taking title of the debtor's property, with the condition that the conveyance of title becomes void upon the payment of the debt.

All-Expense-Paid Trip

A travel package in which all costs, including transportation, lodging, and meals, are covered.

Financial Institution

An organization that provides financial services, such as banking, loans, or investment advice, to individuals or businesses.

Legally Enforceable

A term describing agreements or contracts that are recognized by and can be upheld in a court of law.