Which of the Following Statements Best Describes a Benefit of Marketing

question 8

Multiple Choice

Which of the following statements best describes a benefit of marketing research?

• A) It forecasts the future with certainty and accuracy.
• B) Its results can and should be taken as the appropriate course of action.
• C) It is vital for investigating the effects of various marketing strategies after they have been implemented.
• D) It negates the need for researchers to use their own knowledge and experience because each research study includes all the factors that could influence the success of a strategy.

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Definitions:

Intermittent Reinforcement

A conditioning schedule in which rewards or punishments are given only some of the time a behavior occurs, leading to stronger response patterns.

Extinction

In behavioral psychology, the gradual weakening and disappearance of a conditioned response when the reinforcement is no longer presented.

Dangerous Pranks

Actions intended to be humorous or playful but carry a high risk of causing harm or damage.

Praise

The expression of approval or admiration for someone or something, often used as a form of encouragement.