GenX Techware Inc

question 20

Multiple Choice

GenX Techware Inc. is a manufacturer of computer monitors in the city of Osmon. Its marketing team conducts research to determine whether sales among women are likely to rise in response to the availability of brightly-colored monitors. The team creates a set of written questions to be answered by a group of over 3500 female respondents all over the city and mails these questions to the respondents. Based on the data it obtains, GenX will make a decision about whether or not to launch brightly-colored monitors. This scenario best exemplifies the method of _____.

• A) observational research
• B) archival research
• C) experimental research
• D) survey research

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Definitions:

Investment Income

This refers to the money that someone earns from their investments, like dividends, interest, or rental income.

Gifted Stock

Equity in a company given to someone at no cost, often as part of an estate planning strategy to transfer wealth or as an incentive or reward.

Gain Or Loss

The difference between the sale price of an asset and its original purchase price, indicating a financial profit or loss.

Nature Of Gain

The classification of profit obtained from various sources such as capital gains, business operations, or investment income, influencing tax treatment.