Examlex
A movement up along a short run Phillips Curve to an unemployment rate below the natural rate of unemployment will tend to shift the Phillips Curve up, once expectations adjust; a movement down along a short run Phillips Curve to an unemployment rate above the natural rate of unemployment will tend to shift the Phillips Curve down once expectations adjust.
Brand Vitality
The overall energy, dynamism, and health of a brand in the eyes of consumers, indicating its potential for growth and lasting success.
Points of Difference
Characteristics that set a product or service apart from its competitors, highlighting unique features or benefits.
Points of Difference
Unique features or benefits of a product or service that set it apart from competitors in the eyes of consumers.
Brand Authenticity
The extent to which a brand is perceived as genuine, reliable, and true to its values, ethics, and promises to its consumers.
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