Examlex
The global economy has resulted in the poorer people in society seeing a decrease in their incomes and the wealthier seeing an increase in their incomes.
Perceived Value
The relationship between a product’s or service’s benefits and its cost.
Modest Profit
A relatively small financial gain achieved by a business from its operations, often seen as reasonable or not excessively high.
Market Segmentation
The process of dividing a market into distinct groups of buyers with different needs, characteristics, or behaviors who might require separate products or marketing mixes.
Operational Excellence
The strategic implementation of consistent and reliable practices and processes that ensure superior performance and competitive advantage.
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