Exhibit 13

question 53

Multiple Choice

Exhibit 13.8 A market researcher is studying the spending habits of people across age groups.The amount of money spent by each individual is classified by spending category (Dining out,Shopping or Electronics) and generation (Gen-X,Gen-Y,Gen-Z or Baby Boomers) .The data and an incomplete ANOVA table are shown below. Refer to Exhibit 13.8.For the analysis with an interaction between spending category and generation,the first hypothesis test to conduct should be about the:

• A)Average spending across spending
• B)The interaction between spending and generation
• C)Average spending across generation
• D)Both the average spending across spending and generation