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Exhibit 12.2 A university has six colleges and takes a poll to gauge student support for a tuition increase.The university wants to insure each college is represented fairly.The below table shows the observed number students that participate in the poll from each college and the actual proportion of students in each college. Refer to Exhibit 12.2.Using the critical value approach,the decision and conclusion are:
Mere Exposure Effect
The tendency for individuals to develop a preference for things simply because they are familiar with them.
Propinquity Effect
The tendency for people to form friendships or relationships with those whom they encounter often, based on physical or geographical closeness.
Social Allergy Effect
A situation where repeated small annoyances or behaviors in a relationship lead to a significant negative reaction over time.
Liking
A positive feeling or preference toward someone or something.
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