Exhibit 9-7

question 60

Multiple Choice

Exhibit 9-7.Vermont-based Green Mountain Coffee Roasters dominates the market for single-serve coffee in the United States,with its subsidiary Keurig accounting for approximately 70% of sales ("Rivals Try to Loosen Keurig's Grip on Single-Serve Coffee Market," Chicago Tribune,February 26,2011) .But Keurig's patent on K-cups,the plastic pods used to brew the coffee,is expected to expire in 2012,allowing other companies to better compete.Suppose a potential competitor has been conducting blind taste tests on its blend and finds that 47% of consumers strongly prefer its French Roast to that of Green Mountain Coffee Roasters.After tweaking its recipe,the competitor conducts a test with 144 tasters,of which 72 prefer its blend.The competitor claims that its new blend is preferred by more than 47% of consumers to Green Mountain Coffee Roasters' French Roast. Refer to Exhibit 9-7.What is the value of the appropriate test statistic to test this claim?

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Definitions:

Forecasting Labour Supply

The process of estimating the future availability of workers, based on factors like demographic changes, education levels, and economic trends.

Human Resource Planning

Human Resource Planning is the process of identifying current and future human resources needs for an organization to achieve its goals.

Benchmarking

A process of measuring the performance of a company's products, services, or processes against those of another business considered to be the best in the industry.

Trend Analysis

The practice of collecting information and attempting to spot a pattern, often used in financial markets, research, and product analysis.