Exhibit 5-6

question 90

Multiple Choice

Exhibit 5-6.The number of cars sold by a car salesman during each of the last 25 weeks is the following: Refer to Exhibit 5-6.What is the standard deviation of the number of cars sold by the salesman during a week?

• A)0.56
• B)0.75
• C)0.80

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Definitions:

Ultra-luxury Segment

A niche market targeting extremely wealthy consumers by offering products or services that are of the highest quality and price.

Market Coverage

The degree to which customers in a specific market are aware of and purchase a product or service.

Intensive Distribution

A distribution strategy that places products in as many outlets as possible to maximize exposure and sales.

Exclusive Distribution

A market strategy where a manufacturer restricts the distribution of a product to a single distributor or a few selected distributors.