Use the Following Network of Related Activities with Their Duration

question 18

Essay

Use the following network of related activities with their duration times (weeks)to complete a row for each activity under the column headings below.

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Definitions:

Disintermediation

A source of channel conflict that occurs when a channel member bypasses another member and sells or buys products direct.

Directly Sells

The practice of selling products or services directly to the consumer in a non-retail environment, avoiding traditional retail channels.

Vertical Conflict

Disagreements or disputes between different levels of the same distribution channel, such as manufacturers and retailers or wholesalers and retailers.

Marketing Channel

The pathways or routes through which goods and services flow from the producer to the consumer, including intermediaries like wholesalers and retailers.