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A credit-card company is considering using telephone solicitation to increase its sales. Under what circumstances should it pay its solicitors a commission for every lead provided, and under what circumstances should it pay them an hourly wage?
Big Five
A framework that outlines human personality using five major traits: openness, conscientiousness, extraversion, agreeableness, and neuroticism.
Self-Actualization
The accomplishment of realizing one’s capacities and gifts, seen as a fundamental urge or demand in every human.
Carl Rogers
An influential American psychologist who founded the humanistic approach to psychology and developed client-centered therapy, emphasizing the importance of the self and its development.
Abraham Maslow
An American psychologist best known for creating Maslow's hierarchy of needs, a theory of psychological health predicated on fulfilling innate human needs in priority, leading to self-actualization.
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