A Researcher Is Interested in Testing to Determine If the Mean

question 56

Multiple Choice

A researcher is interested in testing to determine if the mean price of a casual lunch is different in the city than it is in the suburbs. The null hypothesis is that there is no difference in the population means (i.e.the difference is zero) . The alternative hypothesis is that there is a difference (i.e.the difference is not equal to zero) . He randomly selects a sample of 9 lunch tickets from the city population resulting in a mean of $14.30 and a standard deviation of $3.40.He randomly selects a sample of 14 lunch tickets from the suburban population resulting in a mean of $11.80 and a standard deviation $2.90.He is using an alpha value of .10 to conduct this test.Assuming that the populations are normally distributed,the critical t value from the table is _______.

• A) 1.323
• B) 1.721
• C) 1.717
• D) 1.321
• E) 2.321

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Definitions:

Consumer Involvement

The degree of interest and personal relevance a consumer feels towards a product, service, or a brand, affecting their purchasing decisions and brand loyalty.

Flow State

A mental state in which a person performing an activity is fully immersed in a feeling of energized focus, full involvement, and enjoyment in the process of the activity.

Involvement

The degree of personal relevance or interest that a consumer perceives in a product, service, or brand, affecting the intensity and depth of the decision-making process.

Motivation

Motivation is the internal drive or external stimulus that prompts individuals to act or behave in a particular manner towards achieving a goal.