Examlex
The fraud triangle asserts that the three factors that must exist for a person to commit fraud are opportunity, pressure, and rationalization.
Ultimate Consumers
End-users who purchase products or services for personal use rather than for resale or further production.
Promotional Mix
The combination of marketing strategies and methods a company uses to promote its brand or products, including advertising, sales promotion, public relations, and direct marketing.
Manufacturer
A company or individual that produces finished goods from raw materials through the use of tools, machinery, and processes.
Nationwide Advertising
Advertising campaigns that are designed and broadcast across an entire country, targeting a national audience.
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