A Design in Which a Series of Measures Are Taken

question 5

Multiple Choice

A design in which a series of measures are taken on two or more groups both before and after treatment is a(n) _____ design.

• A)experimental
• B)multiple-group time-series
• C)nonequivalent control group posttest only
• D)nonequivalent control group pretest/posttest

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Definitions:

VALS System

Stands for Values, Attitudes, and Lifestyles system; it is a proprietary research methodology used for psychographic market segmentation and research.

VALS Typology

A classification system that segments consumers based on their values, attitudes, and lifestyles to predict behavior.

Makers

Makers are individuals or groups engaged in the creation or manufacture of goods, often emphasizing handcrafted and uniquely designed products.

VALS Typology

A psychographic segmentation tool that categorizes consumers into eight distinct types based on their values, attitudes, and lifestyles.