Examlex
It's just as important to generate employee enthusiasm about a product as it is to attract potential customers.
Freudian Theory
Freudian Theory postulates the existence of unconscious mental processes, sexual and aggressive instincts, and the defense mechanisms of the psyche.
Reality Principle
The reality principle is a psychoanalytic concept describing the process of delaying gratification of desires when necessary, based on the understanding of the constraints of the physical and social world.
Superego
A component of Freud's psychoanalytic theory representing the moral conscience and ideals acquired from society and parents.
Id
In psychoanalytic theory, the part of the mind in which innate instinctive impulses and primary processes are manifest.
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