Which of the Following Product Attributes Is Least Emphasized on Television

question 204

Multiple Choice

Which of the following product attributes is least emphasized on television ads?

• A)style
• B) brand names
• C) benefits
• D)price

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Definitions:

Limbic System

A complex system of nerves and networks in the brain, involved in basic emotions such as fear and pleasure, and drives such as those for food and sex.

Amygdala

A part of the brain's limbic system involved in emotion regulation, emotional learning, and the formation of memories associated with emotional events.

Convolutions

The folds or ridges on the brain's surface, increasing the brain's surface area and its ability to process information.

Fissures

Deep grooves or splits in tissues or organs, including those found in the brain which separate different lobes or areas.