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Click Computers has established a Web site where its customers can get the latest information about the company's products,offer suggestions about improving products and service,and contact technical support via e-mail.The company has even added a chat room that allows customers to communicate with each other.Click's approach indicates that it is trying to utilize relationship marketing.
Relationship marketing tends to lead away from mass production and toward custom-made goods and services.One-way messages in mass media give way to a personal dialogue among participants.This may occur within a well-designed Web site.
Proximodistal Development
A developmental principle where growth starts at the center of the body and progresses outwards to the extremities.
Maturity
The state of being fully developed physically or emotionally, or exhibiting behaviors typical of well-developed individuals.
Deposition
A pretrial sworn and recorded testimony of a witness that is acquired out of court with no judge present.
Court Reporter
A professional responsible for creating verbatim transcriptions of legal proceedings, trials, and other legal events.
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