Marketing Is a One-Time Activity,performed When a Business Is First

question 219

True/False

Marketing is a one-time activity,performed when a business is first established and introducing product in the market.Once a firm has fine-tuned its marketing activities,it can turn its attention elsewhere.
Marketing is an ongoing process.Companies must continually adapt to changes in consumer wants and needs in order to remain competitive.

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Definitions:

Television Commercials

Short marketing messages broadcasted on television to promote products, services, or ideas to a wide audience.

Response Bias

A tendency of respondents to answer questions on a survey untruthfully or misleadingly, often to present themselves in a favorable light or due to misunderstanding.

Market Research

The process of gathering, analyzing, and interpreting information about a market, including information about potential customers and competitors.

Pleasing Behavior

Actions aimed at making others happy or satisfied, often by adapting one's behavior to meet their expectations or desires.