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After Several Years of Study as a Part-Time Student,Alex Recently

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After several years of study as a part-time student,Alex recently earned a degree in marketing at a local college.The growth in global markets may increase Alex's job opportunities,but it will also require him to continually update his skills or seek further education.
As businesses expand to serve global markets,new jobs will be created.But global markets will also create more competition.In order to remain competitive,U.S.workers will have to continually update their knowledge and skills.

Understand the impact of collective decision-making processes on B2B transactions.
Analyze the role of digital tools and social networks in B2B marketing and networking.
Identify the significance and impact of unspoken guidelines within an organization's culture.
Understand the concept of attitude-behavior correspondence and its elements.

Definitions:

Expected Rate of Return

The weighted average of possible returns for an investment, acknowledging different scenarios and their probabilities.

Boeing

An American multinational corporation that designs, manufactures, and sells airplanes, rotorcraft, rockets, satellites, telecommunications equipment, and missiles worldwide.

Risk-Free Rate

The return on an investment with no risk of financial loss, typically represented by the yield on government Treasury bonds.

Well-Diversified Portfolio

A portfolio spread out over many securities in such a way that the weight in any security is close to zero, resulting in negligible diversifiable risk.

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