Claims That Simply Cannot Be Substantiated by Any Kind of Evidence

question 38

Multiple Choice

Claims that simply cannot be substantiated by any kind of evidence falls under which one of the following advertising abuses?

• A) ambiguous advertising
• B) concealed facts
• C) exaggerated claims
• D) psychological appeals

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Definitions:

U.S. Imports

Goods and services purchased by residents of the United States from other countries.

U.S. Exports

Goods and services produced in the United States that are sold to other countries.

Foreign Portfolio Investment

Foreign portfolio investment involves holding financial assets from a country outside of the investor's own country.

Net Capital Outflow

The difference between the domestic country's purchases of foreign assets and foreign investments in the domestic country over a specific period.