If You Select a Rational Appeal as Your Central Theme

question 52

Multiple Choice

If you select a rational appeal as your central theme, you should

• A) describe your product based on what it can do for your reader.
• B) describe your product based on how it appeals to the senses.
• C) use pathos to attract consumers.
• D) use ethos to attract consumers.
• E) avoid specific details.

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Definitions:

Solar Panel Companies

Businesses that specialize in the production and sale of solar panels, which convert sunlight into electricity.

Government Subsidies

Financial assistance provided by the government to businesses, individuals, or institutions to support economic activities deemed beneficial.

Sockeye Salmon

A species of salmon found in the Pacific Ocean, known for its red flesh and considered a significant fishery resource.

Individual Transferable Quotas

Regulatory tools in environmental policy and fisheries management, allowing for the controlled production or harvest of resources by assigning quotas that can be traded among individuals.